21 Tips for using social media for crowdfunding campaigns

 

IDRCDisasterResilience

These 21 tips are based on learnings from two crowdfunding campaigns to fund my trip to present the Emergency 2.0 Wiki at the 5th International Disaster and Risk Conference (#IDRC2014) in Davos, Switzerland.

At #IDRC2014 we shared how social media can make disaster resilience a social norm

IDRCDisasterResilience

It was a thrill and honour to present the Emergency 2.0 Wiki, a nonprofit I founded and lead on a voluntary basis, on the world stage at the 5th International Disaster and Risk Conference (#IDRC2014) in Davos, Switzerland on 27 August.

I was excited to have the opportunity to showcase the Emergency 2.0 Wiki, share our message on how countries can build disaster resilience through a whole of community approach to using social media, and also influence future world policy.

#IDRC2014csm_idrc2014_6fe511616e, held 24-28 August, was organised by the Global Risk Forum in cooperation with the United Nations Office for Disaster Risk Reduction (UNISDR) and is the largest world gathering of key players in this field. Over 700 participants from more than 80 countries attended the conference including from the United Nations and international organisations; from NGOS, the private sector, science and the media.

It was an opportunity to share how the Emergency 2.0 Wiki’s work had supported the implementation of the Hyogo Framework for Action, and to influence future world policy, making recommendations for the Post 2015 Disaster Risk Reduction Framework to be ratified at the UN World Conference WCDRR in Sendai Japan in 2015. I did this via a presentation, an extended abstract, a personal statement and a video Red Chair Statement.

Red Chair Statement

To view the Emergency 2.0 Wiki submission documents, please visit the wiki policy submission page.

emergency2.0wiki_logo_colour_lowres (2)The presentation

The presentation topic was “The importance of a whole of community approach to using social media for disaster resilience and how the Emergency 2.0 Wiki can help.”

We believe that social media can play a transformative role in making disaster resilience a social norm. Social media offers the potential to help create a level of resilience that ensures communities don’t just ‘bounce back’ after a disaster, but ‘bounce forward’, becoming stronger with increased social networks, social cohesion and social capital.

This requires a ‘whole of community approach’ in which the community becomes partners in using social media for disaster resilience. I explained how along with emergency response agencies, all sectors of the community: local government, schools, hospitals, ngos, community groups, faith based groups, service clubs, business and citizens; have a role to play in disaster resilience, showcasing examples from around the world.

Thank you

EMA - Stacked (3)I would like to thank everyone who made this presentation possible by helping to fund my travel to Davos, Switzerland. I would like to thank Emergency Management Australia, of the Attorney General’s Department, for providing a sponsorship for the Emergency 2.0 Wiki.

I also thank key crowdfunding supporters: Emergency AUS, Paula Bernett-McInnes, Philippe Borremans,  Joanna L Lane, Kerry McGoldrick, Tracie McNamara-Jones, Margaret Scott & Associates, Reputelligence, Streaka, Craig Thomler, Tchem Ryland and Gay Turner.

I would also like to thank the many who gave anonymously, and all who shared the project with their social networks.

Cheers,

Eileen

PS. Together we will make our world safer…

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Presenting at global disaster forum #IDRC2014

csm_idrc2014_6fe511616eI’m thrilled to share that I am flying tomorrow to present the Emergency 2.0 Wiki on the world stage at the 5th International Disaster and Risk Conference (#IDRC2014) in Davos Switzerland.

This conference is organised by the Global Risk Forum in cooperation with the United Nations Office for Disaster Reduction (UNISDR) and is the largest world gathering of key players in this field.

Importantly, it is a powerful opportunity to influence world policy. As a speaker I will be making recommendations for the Post 2015 Disaster Risk Reduction Framework to be ratified at the UN World Conference WCDRR in Sendai Japan in 2015.

emergency2.0wiki_logo_colour_lowres (2)I will be speaking on “The importance of a whole of community approach to using social media for disaster resilience and how the Emergency 2.0 Wiki can help.”

This news is particularly thrilling because I’m flying despite my crowdfunding appeal not reaching its target on Monday.

What made it possible was a combination of a sponsorship from EMA - Stacked (3)Emergency Management Australia, part of the Australian Attorney General’s Department, combined with the amazing phenomenon of people honoring their crowdfunding pledges anyway and making donations directly towards my trip (often increasing their gift) … all in time for me to fly tomorrow!

Eileen Culleton, Founder & CEO (voluntary) Emergency 2.0 Wiki at Social Media in Times of Crisis Forum

Eileen Culleton, Founder & CEO (voluntary) Emergency 2.0 Wiki at Social Media in Times of Crisis Forum

I’m excited to have this opportunity to showcase the Emergency 2.0 Wiki on the world stage and share our message on how countries can build disaster resilience through a whole of community approach to using social media.

I also look forward to making strategic contacts to form alliances with international bodies.

You can join the conversation on the conference via the hashtag #IDRC2014.

Pozible 2 final 2014-08-22_9-55-15

Pozible campaign 2

I plan to honour the rewards that I offered via the crowdfunding campaign (social media recognition and tip guides).

I also plan to write a post to share the lessons learned from my crowdfunding experiences: from my first campaign to raise funds for the conference registration fee to secure my place… which was successful and this campaign to raise funds to enable me to travel there…  which was not.

My sincerest thanks and gratitude to all who made this possible. Together, we will make our world safer…

Cheers,

Eileen

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