Eileen Culleton is a social entrepreneur and advocate for harnessing the transformative power of social media for social good.

She is passionate about helping business, government and nonprofits use social media to build their brand and have a positive social impact.

She was also Founder and CEO (voluntary) of the Emergency 2.0 Wiki, a not for profit free global resource for using social media and new technologies in emergencies. The Wiki was instrumental in accelerating the global use of social media in times of disaster and it ceased operations in 2018.

Eileen is known for her capacity to help organisations to ‘see the big digital picture’ and to ‘build the digital bridge’ to get there. Her down to earth, practical, ‘plain English’ communication style puts clients at ease and helps them build the skills they need to confidently utilise and leverage social media.

Experience and Qualifications

Eileen holds a Bachelor of Arts in Journalism and Communications and a Graduate Diploma of Education. Eileen’s 20 plus year marketing and communications career has encompassed the fields of social media, marketing, media relations, public speaking, advocasy, website development, ICT, change management, internal communications, sustainability and community engagement.

Her industry experience spans the private, government and community sectors, including business, information communications technology (ICT), financial services, electricity supply, mining, manufacturing, infrastructure, government (local and state government), education, health, and non profits.

In her former role as Founder and CEO of the Emergency 2.0 Wiki, Eileen galvanised the Government 2.0 in Queensland Community of Practice to form a collaboration, knowledge sharing and crowdsourcing Emergency 2.0 Wiki community. This extended across Australia and the world, encompassing professionals from the private, government, and community sectors and forming alliances with organisations such as the Business Continuity Institute of Australasia and global NGOs Virtual Operations Support Group (VOSG) and Humanity Road.

In this role Eileen managed multiple social media channels including the Emergency 2.0 Wiki, Blog, Twitter, Facebook, YouTube, LinkedIn Group and Slideshare. She was also a much sought after speaker on how business, government and the community can use social media to build resilience.

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For more information on Eileen’s professional background, please visit her LinkedIn profile.

Eileen Culleton In the Media

Eileen Culleton – Founder of the Emergency 2.0 Wiki, Ideas Hoist – Australians Making Ideas Happen, 8 July 2014

Access to data in emergencies, Creative Commons Australia, 9 January 2013

#SMEM Challenge for 2013: “I don’t get it.” iDisaster 2.0 Blog, 31 December 2012

Aust wiki launches social media kit for disabled, Futuregov, 11 December 2012

In an emergency…, Text to Me! Blog, 27 January 2012

Emergency 2.0 wiki presents at smart government conference Canberra, EGov Vic AU, 13 October 2011

Q&A: Emergency 2.0 Wiki, Computerworld, 09 September, 2011; CIO, 09 September, 2011

Aussie emergency wiki goes global, FutureGov Asia Pacific, 31 August 2011

Emergency 2.0 wiki launched for global collaborative input, EGov Vic AU, 25 August 2011

Emergency 2.0 Wiki Project, Australian Policy Online, 25 August 2011

Australia Emergency 2.0 Wiki Blog Goes Live, FutureGov Asia Pacific, 26 July 2011

Aussies Establish a Wiki to Distribute Social Media Best Practices, idisaster 2.0 Blog, 21 July 2011

Emergency information wiki launched under Creative Commons, Creative Commons Australia Blog, 20 July 2011

On building a local Government 2.0 Community of Practice, Subjective Blog, 24 April 2011

Using social media in times of crisis, Acidlabs Blog, 5 April 2011

EIDOS Brisbane conference: Social media in times of crisis, Woolly Days Blog, 5 April 2011

Social Media to the rescue, Brisbane Times, 4 April 2011

Disaster authorities move to use social media more, ABC TV News QLD, 4 April  2011